the best site on planet earth

I started running a Google AdWord campaign yesterday. I haven’t been doing this for a while. So after a little bit of reading (which everyone should do a lot more!), I manage to get the ad up and running. The initial CTR was embarrasingly low, although from our tracking, we manage to actual make a posititve ROI.

Searching for some guide online, I found this video. It is amazing how much info you can get into a 2 and a half minute video.